"Advertising is changing without a doubt. Juan Carlos Menal understands this completely, and so has created a form of "Agency" that is not simply an agency, but is a way of refocusing the communication. Juan Carlos gets to the heart of the advertisers without using banal techniques, without intermediaries, without juniors... but by understanding the bigger picture of this new reality to assist the "buyers" through all media, and with the help of the best "problem-solvers" who work alongside him. And all this, with a formula that presents fewer costs without compromising on results and efficiency."
CEO of CCC Centro de Estudios.
Former VicePresident of the Asociación Española de la Economía Digital.