HJAPÓN, luxury real-estate agency
Branding, 360º Campaing
CONCEPT/PROJECT: HJAPÓN, No.1 luxury real-estate agency on the coast of Maresme wanted to optimize and enhance its brand in a unique and differential way, so as to increase its number of customers, sellers and buyers, and begin its expansion in the city of Barcelona. To do this, we carried out a Branding & Capture 360º campaign combined with other means: such as a corporate video, corporate catalogue, web site, banners in real estate portals, outdoor advertising, direct marketing actions, and a Stand at the Barcelona Boat Show.
RESULTS: incredible increase in the number of properties for sale, and in potential international and domestic investors interested in HJAPÓN. Large success witnessed in Barcelona